16 September 2011

brizo fashion week in NYC (good things happen to those who blog)

jason wu s/s 2012 (photo by john aquino for WWD
when i saw the tweets and blog posts of the first group of bloggers and designers who brizo faucets flew to new york for fashion week way back when (early 2010?), i admit, i was confused: "faucets? fashion? what the heck do they have in common?"; then brizo sent me an invite to fashion week 2012, and i thought, "i still don't know if i get it, but hey, fashion week in NYC? i'm so there!"

faucet = fashion? for the home, yes!
now, after meeting jason wu, and the brizo design team, i finally do get it, and completely understand the connection between fashion and faucets, and why brizo has developed a relationship with jason wu practically since he was fresh out of design school. the connection is that both the brizo design team and jason wu are passionate about craft... and form...  and finish... and on and on, and really when you put it into perspective, the only difference between designing a faucet and designing a dress is lead time- you want both to the ultimate expression of your inspiration, and you want the finished product of both to be as absolutely perfect as possible given the constraints of the manufacturing (and sewing) process- no loose threads on a dress (paraphrasing jason) or no extraneous seams on a faucet (paraphrasing judd, brizo's design guru). really, be it fashion or faucets,  it's the same ideal all of us creatives pursue: the dream made real...
this photo perfectly captures the hustle and bustle of fashion week (waiting to get into the jason wu show, courtesy of kerrie kelly design lab)
and brizo's fashion week experience was like a dream (and not just because i was jet-lagged and quite out of it the first day or so). it was a fascinating peek into the brizo design philosophy, coupled with the incredible excitement of fashion week in new york.  now i'm a jaded angenelo, and it takes a lot to impress me- we angelenos rub elbows with glamor and celebrities every day after all, and  i've been lucky enough to have attended several NYC fashion shows in the past (and even styled a fashion week party or two back in the day), but having rare birds of fashion like joe zee, anna dello russo, and hamish bowles, mere feet away from you, and nodding to scott schuman (the satorialist) like we're old friends, is pretty damn exciting, thank you very much. as is that moment when the lights go dark, the beat kicks in, and the first model appears on the runway. magic, peeple.  magic, i tell you!  (jason wu's show was really pretty too- that helps. just as a good show is magic, a bad show is, well, tragic...)
yup, that's me, committing the publicity photo faux pas of a clutching a cocktail in front of a stand and repeat.  oops!  i'm standing with my 19 new bff's, 15 of whom i had never laid eyes on before last week. these junkets are great bonding/networking experiences too... (courtesy of kerrie kelly design lab)
more about the brizo fashion week experience to come...


Kristina Gulino said...

Great post! I was wondering the same thing when I read a bit on Ashlina's blog, The Decorista. Sinks :: Fashion Week? Ok... (but now seeing the relationship)! Have a nice weekend.

Kristina G.

Anonymous said...

Lucky lucky you! And yes - thanks for updating me on the faucet + fashion connection. I didn't get it either.

5th and State said...

looks amazing, lucky you christian!